036: Tips to Guarantee On Camera Success

 

Topics Discussed and Key Points

•How to make clothing and jewelry choices for video
•Considerations for filming locations
•Minimizing nervous habits on camera
•Coming across genuinely
•Respecting your audience and customers

Getting your work out and into the world on camera can open doors for your creative business. In this episode Roben-Marie and Sandi dive into the do’s and don'ts of creating video content and share their tips to guarantee on-camera success.

As you consider the tips below, keep in mind that they are aimed at minimizing edits and overall production hiccups. They’re geared more towards polished content, like classes, tutorials or any where you want to put your best foot forward. 

What to Wear:

When you’re in front of a camera, clothes are more important that you might think! Things like color, pattern and comfort levels all have an impact on the overall outcome of your video. 

When creating content, what you’re wearing will likely come second to your art. Help your viewers stay focused on your work by avoiding busy patterns and by sticking to solid colors. Then, do yourself a favor by wearing things you’re comfortable moving in. Take advantage of your “waist up” videos and throw on some yoga pants! No one will ever know. 

Accessories and jewelry can add to your outfit but be sure to avoid noisy pieces that can take away from your video. Sandi suggests shooting moving around in your space and notice what’s making noise as you pretend to work and if there is any clothing that may be catching or causing you issues.  A dry run is super helpful to minimize these issues.

Creative Setting:

As a creative, you likely have a few inspiring spaces you could potentially shoot video content in. However, there are a few things you may want to consider before hitting record. 

Consider your options and pick a place that will be fun for viewers to look at. And, while our personal work spaces are fun in their own right, clearing your table top and pushing potentially distracting clutter out of the frame may boost visibility for your projects. 

Outside is also a great option, if the weather permits. But, if you decide to venture outdoors, be sure to reduce background noise and avoid filming at times when things outside of your control may be going on- like mid-morning lawn cutting. 

Movement and Reading from Scripts:

Once you’re in front of the camera and ready to film- don't forget you’re part of the reason viewers came to watch the video. Minimize nervous movements and do your best to be your most authentic self.

  • Be aware of nervous movements that can be distracting.

  • Limit the use of filler words 

Don’t worry if you can't eliminate all these issues the first few times. Roben-Marie and Sandi both explain that practice and repetition are the key to noticing your own habits. With each video you make, it’ll become easier and easier.

When it comes to getting all your points across, take notes and have them put off to the side where you can see them. Avoid trying to read scripts word for word. You’ll feel more confident letting your thoughts flow naturally and your viewers will likely notice.

Respecting Viewers:

As you’re building your audience with this content and more, make sure you’re communicating how much you value the time of those who came to watch!

While sipping a drink occasionally may be fine, you may want to avoid snacking or biting into a sandwich in the midst of a recording. If someone has paid to see this content or even just given you a fraction of their allotted 24 hours, show your gratitude by not wasting their time.

 
 
 
In this episode of the Creatives Get Real podcast, Sandi Keene & Roben-Marie Smith discuss what you should (and probably should not) wear on camera and how to create fun background that is not distracting to your audience. We share tips on thing…

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